Survey

When choosing a vacation destination or a vacation product such as a tour, how important to you are the following factors, on a scale of 1 to 5 where 1 is not at all important and 5 is very important?

  Not Important
Very Important
1
2
3
4
5
1) Experiencing nature with guide
1 5
2) Unique or different cultural groups
 1 5
3) Physical adventure
 1 5
4) Personal challenges
 1 5
5) Learning opportunities
 1 5
6) Viewing wildlife
 1 5
7) Outstanding scenery
 1 5
8) Opportunity to purchase locally made goods
 1 5
9) Meeting new people
 1 5
10) Parks and wilderness areas
 1 5
11) Cost of accommodation and meals
 1 5
12) The destination is new to me
1 5
13) Learning about local history
 1 5
14) Learning about local cultures
 1 5
15) Learning about local nature
 1 5
16) Exciting nightlife and entertainment
 1 5
17) Luxury accommodations
 1 5
18) All inclusive resorts
 1 5
19) Opportunities to take organized tours
 1 5
20) Interesting shopping
 1 5
21) Having fun, being entertained
 1 5
22) Personal safety
 1 5
23) High standards of cleanliness and hygiene
 1 5
24) Warm, sunny climate
 1 5
25) Reliable weather
 1 5
26) Cost to get to destination
 1 5
27) Relaxing break from work
 1 5